by Emma Earnst
Today’s Rip Payne comes from an unknown date in July 1967, and depicts Old Fashion Day at what was a relatively new Barracks Road Shopping Center.
Bunny trail time: Something tells me our friend Rip wasn’t a fan of the July heat. To date, the distribution of pictures per month falls heavily on spring (March to May) and fall (September to November). Admittedly, the cool breezes and beautiful colors of those seasons seem far more attractive than the scorched earth and overheated public of summer—especially to someone whose life work is to capture beauty. Nonetheless, I’m happy to report that summer is doing far better than winter. In terms of number of Rip Payne photographs. Because, as you know, that’s what really matters.
Anyways, one of the (few) reasons Rip ventured out in the heat in July 1967 (so far I only have one other photo series from this month and year) was to shoot a group of individuals who dressed up in old-fashioned garb and shopped. Well, rather, they dressed up so that others would shop. That’s right—for at least two years in a row, a group of Barracks Road employees put on the longest dresses and warmest wool suits they find and paraded around in the dreaded heat, all in the name of sales. Needless to say, this event didn’t last through to the present. Hmm, I wonder why?
P.S. Can you guess which character is my favorite?
Answer: Duh, its the woman with awesome specs smoking a pipe.